The most common types of trademarks are names, logos and taglines, but anything unique that you use to identify or distinguish your products and services from your competitors can be a trademark.
Everyone has something special about them. That one thing that people notice the minute they meet you. For me, its my wild curly hair. Love it or hate it, it’s easy to pick my head out of a crowd! Every business has something special about them too. That one thing...
Trademarks represent your business identity. It’s your badge of origin. Whether it’s your text, your logo, a symbol, or design (or any combination of signs) used to identify your business as the source of certain goods or services, your trademark is your brand. It...
In my last article, I talked about Brian’s trademark dilemma and what can happen when you don’t register your trademark. If you missed it, you can read it here. Now let’s dive a little further into what Brian can still do to enforce his unregistered trademark. ...
Do you have a small business where day-to-day operations take up so much time and energy that registering your trademark is low on your list of priorities? Or maybe you think it’s not worth the cost or the hassle. Most business owners don’t realize how important a...
Where do you start with small business brand protection? The first step to protecting a brand online using a trademark is the pre-filing search. This step is not mandatory, but could end up saving you a lot of time and money. It identifies any obstacles...
To remain competitive in times of crisis or uncertainty, it’s crucial for most businesses to cut unnecessary expenses in order to survive. One very satisfying way to cut costs without much effort is to stop copycats from stealing your profits. When you...
When you’re a small business owner, you don’t necessarily know what your rights and responsibilities are when it comes to protecting your business from trademark infringement. In this article, I’m going to take you through three ways to prevent trademark infringement...
As a business owner or creative professional, one of your most valuable assets is your intellectual property, the “creations of your mind” that you’ve developed for your own use or that of your clients. Or as I like to say, the products of inspired imagination – the...
![[Video] A Cautionary Tale: What happens when you don’t register your trademark](https://markably.ca/wp-content/uploads/2020/11/a-cautionary-tale-what-happens-1080x675.jpg)
