Protect
your brand online.
Say no to copycats and scammers.
Have you done everything possible to legally protect your brand name?
Perhaps your trademark is pending registration, or your trademark has already been registered.
Or maybe your business was the first to use this name in relation to a product or service, ensuring your legal rights to that name.
Whatever your trademark registration status, do you regularly monitor the marketplace to ensure your brand isn’t being used without your permission?
Every time a copycat or scammer uses your mark, your brand is at risk:
- Your customers might buy fake products and services thinking they’re being sold by your company
- This can damage your brand’s reputation over time
- Your company might lose its loyal customers
- Your brand will be diluted and become less valuable
Brand Monitoring Packages
With our online brand monitoring and enforcement packages, these risks fall away with an easy
3-step process:
1.
Choose a package
2.
We set up customized monitoring of your trademark
3.
We deliver a detailed report to your inbox, every quarter or every month
Included
Monitoring Report
All new Canadian trademark applications
Risk analysis
All online mentions
Up to 4 complaints to prevent unauthorized use of your brand*
Basic
$75
Per Month
Trademark
Register Watch
Quarterly
Standard
$165
Per Month
Trademark
Register Watch
and
Online Watch
Monthly
Enterprise
$220
Per Month
Trademark
Register Watch
and
Online Watch +
Enforcement
Monthly
Included
Monitoring Report
All new Canadian trademark applications
Risk analysis
All online mentions
Up to 4 complaints to prevent unauthorized use of your brand*
Basic
$800
Per Year
Trademark
Register Watch
Quarterly
Standard
$1,800
Per Year
Trademark
Register Watch
and
Online Watch
Monthly
Enterprise
$2,400
Per Year
Trademark
Register Watch
and
Online Watch +
Enforcement
Monthly
What will my Brand Monitoring Report look like?
Your monthly or quarterly report (sent to you via email) will contain:
1. Cover letter and introduction
2. Trademark Register Watch
- Word report generated from a watch service
- Assessment of the risk to the watched trademark in terms of confusion (infringement and distinctiveness) and reputation (low, medium, high)
- Recommended actions
3. A Brand Report
- Mentions history
- Mentions count
- Mentions List
- Top mentions
- Domains
- Sentiment
- Top authors
- Sources
Who’s this for?
If you have a brand with any kind of presence in the online space, whether it’s in any of the below industries or another industry entirely, this service is for you.
Retail
Brewery
Hospitality
Food services
Recreation
Online education
Software/technology
Professional services
(legal, accounting and more)
Does brand protection save you money?
Stopping copycats or scammers can be expensive and time-consuming.
They might register a domain or create a social media profile using your trademark, publish content that is inappropriate or misleading or offer highly convincing counterfeit products or services. We’ll monitor the marketplace to make sure competitors aren’t infringing on your trademark – saving you on legal costs down the line.
By protecting your brand online, you keep your loyal customers, protect your profits and reputation, and oppose infringement issues before they snowball into massive and costly problems.
Let us do the heavy lifting.
Protect your brand now.
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