Share This : Amazon has recently surpassed Walmart as the largest US retailer, and e-commerce is predicted to account for 29% of retail sales by 2025. Stay-at-home orders across the globe have surely pushed the number even higher than what had been predicted even two...
One of the most valuable ideas you’ll ever have is the name for your business. It’s valuable because it’s what the public will associate with your business. They’ll use it every time they buy your products and services. At least, that’s the hope! A name’s ability to...
Everyone has something special about them. That one thing that people notice the minute they meet you. For me, its my wild curly hair. Love it or hate it, it’s easy to pick my head out of a crowd! Every business has something special about them too. That one thing...
Trademarks represent your business identity. It’s your badge of origin. Whether it’s your text, your logo, a symbol, or design (or any combination of signs) used to identify your business as the source of certain goods or services, your trademark is your brand. It...
In my last article, I talked about Brian’s trademark dilemma and what can happen when you don’t register your trademark. If you missed it, you can read it here. Now let’s dive a little further into what Brian can still do to enforce his unregistered trademark. ...
Do you have a small business where day-to-day operations take up so much time and energy that registering your trademark is low on your list of priorities? Or maybe you think it’s not worth the cost or the hassle. Most business owners don’t realize how important a...
